Privacy Policy

Legal Information

Privacy Policy

This privacy policy informs visitors and merchants about the collection, processing, and use of personal data by Agentic Shop Builder. We operate an early-stage Software-as-a-Service (SaaS) platform designed to help merchants connect their products to AI agents such as ChatGPT through the Agentic Commerce Protocol (ACP). Protecting your personal data is an important priority for us.

1. Data Controller

The data controller responsible for data processing on this website is the operator of Agentic Shop Builder. Contact details can be found in the website's imprint.

2. Data Collection

We currently collect only the minimum amount of personal data necessary to operate our website, manage the waiting list, and onboard early merchants. Depending on your interaction with our platform, this may include:

Name: To identify you as a waitlist subscriber or merchant when contacting you.

Email address: To communicate with you regarding the waiting list, beta access, or updates about our platform.

Merchant type: Optional information to understand your business (e.g. Etsy seller, Shopify merchant, or independent store).

Shop link: Optional, used to review your products for early beta consideration.

Country: To understand where our users and merchants are located for onboarding and legal compliance.

Payment data (future): When we begin merchant onboarding, we will process payment-related information via our payment partner Stripe under their own privacy and security standards.

Automatic Data Collection:

We use standard server logs to ensure website functionality (such as IP address, browser type, and access time). This data is processed anonymously and not linked to individual users. We do not use invasive tracking or profiling technologies.

3. Purpose of Data Processing

The personal data you provide is used to operate the Agentic Shop Builder website, manage our waiting list, communicate with potential beta merchants, and, once available, enable merchant onboarding and product management features.

4. Legal Basis for Processing

The processing of your personal data is based on your consent according to Article 13 paragraph 1 of the Swiss Data Protection Act (DSG). By submitting your information via our forms, you agree to its use for communication and onboarding purposes.

5. Data Storage and Retention

We store your personal data securely in databases located in Switzerland or the European Union. Your data will be retained as long as necessary to maintain your waiting list subscription or merchant account. You may request deletion of your data at any time by contacting us via the contact form or email provided in the imprint. Once deleted, your data cannot be restored.

6. Data Sharing and Transfer

Your data will not be shared with third parties without your consent. When we begin merchant onboarding, certain data (such as payment information) may be shared with Stripe for payment and verification purposes under their privacy and compliance framework. We do not sell, rent, or trade personal data and do not transfer data outside Switzerland or the EU without adequate protection.

7. Data Security

We take appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. All data transmitted between your browser and our servers is encrypted via SSL/TLS. Access to internal systems is restricted and granted only to authorized team members who require it to perform their work.

8. Use of Cookies and Analytics

Our website uses minimal cookies necessary for basic functionality. We may use privacy-friendly analytics tools (Google Analytics) to understand visitor traffic in anonymized form. You can disable analytics tracking by adjusting your browser settings or using a tracking blocker.

9. Changes to This Privacy Policy

We reserve the right to modify this privacy policy as our platform evolves — for example, when we introduce merchant dashboards, payment processing, or new AI integrations. Any updates will be published on this page with the date of revision. If substantial changes occur, we will inform you and request renewed consent if required by law.

10. Contact

If you have any questions, concerns, or requests regarding this privacy policy or your personal data, please contact us using the information provided in the imprint. We aim to respond promptly and transparently to all data protection inquiries.

Privacy Policy - Agentic Shop Builder | Agentic Shop Builder