Create agentic-first shops that sell and get discovered through ChatGPT

We make your products ready for the next generation of e-commerce — where AI tools like ChatGPT help people find and buy directly from you. Built on OpenAI and Stripe’s Agentic Commerce Protocol. No code, no setup — just plug in and start selling through AI.

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Commerce is changing — fast.

AI agents like ChatGPT are now buying products directly from merchants.

ChatGPT’s new Instant Checkout lets users buy products directly inside conversations. It’s the start of a new era — where AI agents help people find and purchase instantly. But most merchants aren’t ready for this shift. Their products are invisible to AI, their data isn’t structured for discovery, and traditional e-commerce tools weren’t built for agentic commerce. As buying moves from websites to AI assistants, millions of stores risk being left behind.

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Problem visualization

The problem: most merchants aren’t agentic-ready.

AI agents can’t see or understand most online stores today. Traditional e-commerce platforms weren’t designed for AI-driven discovery or checkout. This leaves merchants invisible in the new AI shopping landscape.

That shift just became real with the launch of the Agentic Commerce Protocol (ACP) — the foundation powering ChatGPT’s Instant Checkout.

Powered by the Agentic Commerce Protocol (ACP).

The new open standard for agent-to-merchant commerce.

OpenAI and Stripe recently launched the Agentic Commerce Protocol — an open standard that enables AI agents like ChatGPT to buy products directly from merchants. Stewarded by OpenAI and Stripe, ACP defines how product feeds, payments, and checkouts work between businesses and AI platforms, making agentic commerce possible for the first time. Instant Checkout in ChatGPT is the first real-world example of ACP in action — connecting buyers, AI agents, and merchants in one seamless flow.

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Arrow pointing downThe Solution

Your bridge into agentic commerce.

The easiest way to make your shop ChatGPT-ready.

Where Shopify optimized for mobile commerce, we’re building for the next shift — agentic commerce, where AI acts on behalf of the buyer. Agentic Shop Builder makes your products visible and purchasable inside ChatGPT through the Agentic Commerce Protocol (ACP). Merchants can sign up, connect their products, and instantly become discoverable by AI agents. Our first version focuses on bringing small merchants into ChatGPT’s Instant Checkout — no code, no approvals, no complexity. Later, you’ll be able to host your own agentic storefronts, fully built on ACP, similar to Shopify — but made for the AI era.

AI-ready product data

Your products are automatically structured for AI discovery, making them findable and buyable through ChatGPT.

Agentic SEO built-in

Optimized to surface your products in ChatGPT and other AI-powered shopping experiences.

Native ACP integration

Fully compatible with OpenAI and Stripe’s Agentic Commerce Protocol from day one — feeds, checkout, and payments included.

Merchant ownership

You keep full control of your brand, catalog, and payments — even as AI handles the transaction.

Our Roadmap — Building Agentic Commerce Together

We’re building in public, step by step, alongside the first merchants who want to sell through ChatGPT.

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Phase 0 — Validation Landing Page (Now)

We’re live with our landing page and waiting list. Our focus is finding the first group of merchants who want to sell through ChatGPT and shape the future of agentic commerce.

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Phase 1 — Merchant Platform (Building)

We’re building the first version of the Agentic Shop Builder dashboard. Merchants will be able to sign up, onboard with Stripe, and upload their products. We’ll onboard 5–10 early merchants to test and refine the flow.

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Phase 2 — ACP Integration & Private Beta

We’ll connect the platform to the Agentic Commerce Protocol (ACP) — enabling ChatGPT to discover products, create checkouts, and process real transactions. Once it’s working end-to-end, we’ll go live with our Private Beta.

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Phase 3 — Public Beta & Beyond

After validating the first agentic purchases, we’ll open the platform for more merchants and start building toward self-hosted, agentic-first storefronts.

Questions?

What is Agentic Commerce — and what is the Agentic Commerce Protocol (ACP)?

Agentic Commerce is a new terminology that describes the next evolution of e-commerce — where AI agents like ChatGPT can find, understand, and buy products directly from merchants. It’s brand new, just launched by OpenAI and Stripe under something called the Agentic Commerce Protocol (ACP). ACP is an open standard that defines how product data, checkouts, and payments flow securely between merchants and AI platforms. It’s the foundation that will let AI handle shopping on behalf of people — and we believe it will completely reshape online commerce.

What does 'agentic-first' mean?

Agentic-first means we’re not adapting to AI later — we’re building for it now. Traditional e-commerce was built for human eyes and website clicks. Agentic-first means building for AI agents: data first, structured products, and clear communication that makes your catalog understandable to tools like ChatGPT. It’s the shift from designing for browsers to designing for AI intermediaries — and it’s happening fast.

How does Agentic Shop Builder help me — and why do I need it?

Right now, if you want your products to show up in ChatGPT, there’s no easy way to do it unless you have a dev team and work directly with OpenAI and Stripe. We’re building a bridge for small merchants — a simple platform where you can upload your products, and we handle everything behind the scenes: the product feeds, delegated payments, and ACP integration. Our goal is to make you discoverable in ChatGPT’s new shopping flow — without code, setup, or approvals.

Why can’t I just use Shopify or Etsy?

Good question. Technically, they’re already connected to ChatGPT through ACP — but as a seller, you don’t get to control or even see how your products appear there. Those are platform-level integrations. You can’t tweak your feed, update metadata, or even know if your items show up at all. We’re building for the individual merchant — giving you visibility, ownership, and the ability to plug directly into AI-driven commerce without waiting for the big platforms to open that door.

Will I get my own shop right away?

Not yet — and we want to be honest about that. Our first version focuses on connecting small merchants through a shared agentic marketplace that we run. You’ll still have your own products, payments, and customers, but we’ll handle the technical layer that talks to ChatGPT. Once we prove this works and merchants start making real sales, we’ll move toward giving everyone their own agentic storefronts — the 'Shopify for the AI era' we’re aiming for.

What’s the roadmap — and where are you now?

We’re at the very beginning — Phase 0. We’re testing the idea, collecting early merchants, and validating the loop between ChatGPT and real sellers. Next, we’ll build the merchant dashboard (where you can sign up, onboard with Stripe, and add products). After that, we’ll connect the backend to ACP and launch a small private beta to see real agentic purchases happen inside ChatGPT. It’s early, and yes — a bit of a gamble. But we’ve been following the AI revolution since the start, and we’re convinced this is where commerce is going.

Are you also thinking about Agent-to-Agent (A2A) commerce?

Yes — and honestly, that’s probably where all of this is ultimately heading. Right now, we’re focused on the foundation: connecting merchants with ChatGPT and enabling the first agentic sales to happen. But A2A — where AI agents trade, compare prices, or manage orders between each other — will be the next evolution. We’re starting with the basics to make that future possible, and we’ll see how the ecosystem evolves. It’s a huge space — and that’s exactly what makes it exciting.

Kaan & Tunç

Founders & Developers

We’ve been following the AI revolution from the beginning — not just as observers, but as builders. Over the past years, we’ve seen how quickly AI is reshaping how people search, create, and now, how they buy.

We believe this is just the start. The web as we know it will evolve into an ecosystem of agents — intelligent systems that find, recommend, and purchase on our behalf. Commerce will no longer begin on a website, but in a conversation.

Agentic Shop Builder is our contribution to this shift. We're building the tools that let independent merchants thrive in this new landscape — connecting human creativity with the intelligence of AI. This is the beginning of a new chapter for the web, and we’re excited to build it together.

Kaan & Tunç

Agentic Shop Builder